Products Need To Be
As the products being more and more intellectual, we unavoidably form an emotional relationship with the products around us.
What would we want our relationship with the products to be?
How do we see the products?
Are they our servants?
Are they our pets?
What characteristics do we see in the products?
To think about this question, let’s take a step backward, look at the existing relationships between human beings and other creatures.
What are the IDEAL relationships between humans and animals?
I picked three of them to showcase the relationships.
Bird
A jewelry piece helps you take off your glasses.
Just like a bird falling onto your hand.
CAT
A piece of wearable jewelry keeps you distracted.
Just like cats keep distracting you, while won’t let you grab them.
beast
A perfectly balanced device helps you lift your bag.
Just like trying to keep a tie with the beast. You can control the beast because you two are in some sort of balance, but who knows when this balance will break. And that’s why the relationship with a beast is amazing.